NanoCell Color stands for a stunning visual experience and is made possible by NanoCell technology, which refines the purity of colors by using particles as small as one nanometer.
Pure RGB colors are the key to realistic picture quality. NanoCell technology uses nanoparticles to enhance color purity, filtering out matte mixed colors to improve the purity of the RGB spectrum.

4K Active HDR optimizes all scenes to deliver delicate details and rich colors. Thanks to the multi-HDR format, including HDR10 Pro and HLG, you can enjoy any video content in stunning HDR quality - in conjunction with LG's dynamic scene-by-scene adjustment.
You'll enjoy rich, clear, multi-dimensional sound from all angles through your TV's built-in speakers.

LG's 2019 TVs get smarter thanks to LG ThinQ AI's link to Google Assistant and Amazon Alexa voice assistants. Just ask and you'll get the exact information or recommendations you're looking for, or control compatible smart home devices with your voice.

The LG NanoCell TV offers an immersive gaming experience in 4K HDR. Low input lag with ALLM ensures smooth gameplay with dynamic action and in-game dominance.