Becca's bestsellers have found a home with Smashbox
Becca Cosmetics will cease production at the end of the month. Now the brand has announced that two of its bestsellers will remain available. They have found a new home with their sister company Smashbox.
In February, cosmetics maker Becca announced that it’s closing at the end of September this year. Since then, many fans of the brand have been wondering where they’d find replacements for their favourite products in the future.
While some have already started buying back-ups or looking for dupes, Estée Lauder Companies, Becca's parent company, has found a pragmatic solution to continue offering the brand's bestsellers. Two weeks before the discontinuation the brand has shared on Instagram that the «Under Eye Brightening Corrector» as well as the pressed highlighter line «Shimmering Skin Perfector» will be integrated into the sister company Smashbox. The mini line is scheduled to be available in October and is named «Smashbox loves Becca».
As a massive Disney fan, I see the world through rose-tinted glasses. I worship series from the 90s and consider mermaids a religion. When I’m not dancing in glitter rain, I’m either hanging out at pyjama parties or sitting at my make-up table. P.S. I love you, bacon, garlic and onions.