
Product test
iPad mini review: a cross between an e-reader and a handheld
by Michelle Brändle
The Freeform app for iPhone, iPad and Mac was added in the December 2022 updates. It’s a visual design and planning tool – and I’m testing it on the iPad by planning my next beach vacation.
I want to know if it really does work for holiday planning. As luck would have it, I have a trip to Mexico coming up. To me, important planning features include being able to add to or move things around and pool as much information as possible in a clear way.
When I open a new project, a white area with a dot grid appears. At the top, I can choose between tools. Pens and erasers are displayed at the bottom. The tools include sticky notes and various icons such as food, places and people. I can also insert external elements, such as images, links, PDFs or scans and photos.
There are plenty of customisation options. I frame my title – «Mexico» – in blue and choose a font I like. Next, I paste in a Google maps screenshot and mark my planned destinations using a red pen. Next to each destination, I paste a link with the directions that I can open with one click.
Using the Apple Pencil, I jot down the most important things I want to keep in mind: language, currency and what I want to eat. I have creative options every step of the way.
Next to the language, I place an expandable text box onto a yellow area and insert a link to DeepL. For the currency, I link a calculator next to the image. And next to the food and cultural activities in Cancun, I add in travel tips and pictures so I’ll be able to recognise the attractions later.
The space I reserved turns out to be too small for all my ideas for Cancun. I’m not a fan of my initial title, either. Fortunately, I can remove it using the eraser or cutting tool. I can also free-form select whatever I want and can then move or shrink it.
If my travel buddy had an Apple device, she’d certainly create a PDF collection of restaurants, sights and activities. I could then easily add this to my planning board and even view it directly in Freeform without having to switch to a PDF reader.
Last but not least, I create a packing list. For bullet points, you can choose between dots or numbering; unfortunately, Freeform doesn’t (yet?) offer checkboxes.
Freeform is fun to use. It’s got a short learning curve and works for everything from expandable packing lists to maps you can link directions to and scribble over. It’s a shame the app’s exclusively available on Apple products.
As an iPad user, I find Freeform useful. It’s a flexible tool for capturing random thoughts on a topic or project in the form of doodles. I can compile and organise everything and inspire myself with new ideas. In addition, the ability to move things around and add elements is handy.
The fact that I can access everything on my MacBook and iPhone makes it even more flexible. Web pages and PDFs are easier to insert on the PC; I always have my iPhone with me in case I think of something on the fly.
Header image: Michelle BrändleIn my world, Super Mario chases Stormtroopers with a unicorn and Harley Quinn mixes cocktails for Eddie and Peter at the beach bar. Wherever I can live out my creativity, my fingers tingle. Or maybe it's because nothing flows through my veins but chocolate, glitter and coffee.
My ideas are often spontaneous and all over the place. Sometimes, I hid a dead end and can’t think of anything to add to a given topic. Apple’s Freeform app has been around since December 2022. What can I imagine using it for? To sort my thoughts and ideas – from brainstorming for the next editorial theme week, to gathering ideas for an upcoming birthday party or planning vacations with a friend.
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